AANHPI Entrepreneur Spotlight: Food and Beverage

Pantry Essentials

50Hertz — Specializing in "tingly" flavors, Yao Zhao founded 50Hertz as an homage to the Sichuan pepper central to his upbringing in Chongqing, China.

Auria's Malaysian Kitchen — From an underground supper club series to wildly popular market booths, Auria Abraham eventually launched her business with one product, Hot Chili Sambal. The rest is history!

Bessou — A modern take on Japanese comfort food. Founded by Maiko Kyogoku, Bessou loosely translates as "home away from home"

Bowlcut — The name is an homage to that quintessential kid haircut while their sauces are inspired by homemade recipes made in founder Crystal Ung's family Chinese restaurant.

Chutni Punch — From Indian-born Sahithya Wintrich (now based in Ohio), Chutni Punch's products are a modern take on chutney podi, a homemade seasoning perfect on just about anything.

CY Eats — Travel and foodie influencer Christine Yi couldn't find chili oil in NYC like the kind she loved in China. So she decided to create her own.

Djablo — This Filipino hot sauce line was founded by Laura Dadap and inspired by her father's unparalleled home cooking and his search for flavors that reminded him of home.

Dumpling Daughter — Dedicated to her mom's homecooking and dumpling-making weekends with her grandma, this line of sauces and frozen dumplings and buns was founded by Boston native Nadia Liu Spellman.

Fly By Jing — Inspired by the amazing flavors of founder Jing Gao's hometown of Chengdu, China and its famous fly restaurants — hole-in-the-wall eateries so good they attract diners like flies.

Forsyth Fire Escape — The name comes from how it started: Chef Isabel Lee serving her scallion pancake burritos by bucket off her fire escape during covid times. Fast forward to a partnership with her local bodega, a residency at Olly Olly Market, and delectable sauces.

Get Cultured — Helmed by Mimi Nguyen, who at just 13, immigrated to the U.S. during the fall of Saigon in 1975, along with her mother and five sisters. After a career in warehouse management, she founded Get Cultured in 2020 with the help of her kids, aiming to offer accessible yet authentic food kits to people no matter where they live.

Mama Lam's — Inspired by the curry paste and hot sauce recipes of her mother, Cassandra Lam launched her brand in 2016 with one product (their Malaysian Traditional Medium Curry Paste) and has since expanded into an entire line of pastes and oils as well as curry laksa pop-ups (including one at Pearl River Mart Foods!).

Mama Teav's — Founded by siblings Christina and Anthony Teav, Mama Teav's is a love letter to their mother, her passion for cooking, and their Cambodian American identity.

Milu — Founded by former Eleven Madison Park chef Connie Chung along with Vincent Chao and Milan Sekulic, Milu opened in the Flatiron District in 2020 and expanded with their pantry items shortly after.

Mother-in-Law's Kimchi — In 2009 they launched with a kimchi based on a recipe from founder Lauryn Chun's mother’s restaurant, Mother-in-Law's House, and since then have expanded with multiple kimchis and sauces.

OMA Natural Foods — This organic instant seaweed soup came about when founder Yondje Choi sought to create an easy-to-consume version of her mother's warming miyeok-guk. 

Omsom — Started by sisters and daughters of Vietnamese refugees, Vanessa and Kim Pham, Omsom means "noisy, rambunctious, riotous" — just like the flavors in their seasoning packets!

Pink Salt Kitchens — Chef Palita Sriratana opened her restaurant to bring bold and vibrant Thai flavors to Chicago. In 2020 she was forced to pivot, thus launching her line of handcrafted sauces.

Red Boat — Started by Cuong Pham in 2011 who left his job as an Apple engineer to recreate the flavors of his childhood in Saigon — namely, an intensely fragrant and umami-rich fish sauce. To this day, Red Boat is a family-owned and operated business.

Reclamation Foods — Founded by Edlin Choi who left a career in tech in 2019 to learn about regenerative livestock farming. In 2023, he launched his line of authentic Korean-style bone broths made with grass-fed and pasture-raised beef and pork bones. (Available in-store only.)

SuperLova — Formerly Chinese Laundry Kitchen, SuperLova was co-founded by husband-and-wife team, chef Leo Lamprides and designer Yanza Li. 

Taan Thai — Meaning "tasting Thai," this line of meal kits was founded by three Thai American friends — Ploy, Ping, and Prin — who wanted to create an easy way to bring authentic Thai flavors home.

Tasting India — Inspired by the flavors of India and founded by Jasmine Sheth, Tasting India features a line of spice blends, chili crunch, and masala chai.

Van Van — Featuring single-origin Vietnamese spices and seasonings, Van Van was founded by chef Thảo Bùi and her partner, designer and architect Duy Võ.

Xi'an Famous Foods — Inspired by his family's hometown of Xi'an, China, and his father's cooking, Jason Wang opened a restaurant with his dad to introduce Shaanxi cuisine to NYC. 

Yun Hai — Lisa Cheng Smith and Lillian Lin started Yun Hai to share their love of Taiwanese food and culture. Their premium ingredients are sourced directly from artisans, farms, and soy sauce breweries in Taiwan.

Snacks and Treats

AshaPops — Founded by mother-and-son duo, Asha and Jai, with the mission of bringing crunchy, better-for-you Plant-Based Ayurvedic snacks to America. 

Confusion Snacks — Founder Aadit Patel, a kid of the Indian diaspora, grew up confused. But what began as confusion between his Indian and American identities eventually blossomed into a unique fusion of the two cultures, reflected in his delicious snack line.

Doosra — Founder Kartik Das couldn't find what he was looking for outside of traditional Indian stores. So he created his own blend of savory, sweet, and slightly spicy flavors in his very addictive snack mix.

Numa — Meaning "mother-daughter" in Chinese, Numa's snacks are inspired by traditional Chinese peanut candies and based on the healthier recipes devised by founder Joyce Zhu's mother, Jane.

Popadelics — This healthy mushroom snack line was started by Marilyn Yang and Michael Casali. Yang also founded the Fun-Gal Snacks Foundation, a charitable organization that supports various causes centered around health and wellness.

Reprise Health —Co-founders Kai Lim and David Yu both grew up with grandmothers who treated them with traditional Chinese herbs, which often tasted awful. Their herbal gummies embody the benefits of Traditional Chinese Medicine in a much tastier package.

Rooted Fare — Ashley Xie and Hedy Yu founded started their line of spreadable treats as a way to share the beloved Chinese flavors they grew up.

Tochi — Meaning "land" in Japanese, Tochi was founded by Ian Seah, Dina Shi, and Marc Seah as a way to bring healthy, protein-packed snacks inspired by Asian flavors to the world.

Beverages

Anna Ye Tea — Anna Ye founded this line of artisanal Vietnamese teas due to the lack of accessibility and representation of single origin Vietnamese teas globally and domestically.

Annie's Ginger Elixir — Founded by Annie Bassic as inspired by her Chinese heritage and personal health journey.

KimlyParc — Childhood friends Chae Song and Youngjoo Kim started KimlyParc as a way to share the Korean instant coffee they grew up loving with higher quality ingredients and a more refined taste.

Lucky Ox — From Fane He and Kyle Nguyen, these tasty and unique beverages are inspired by traditional Vietnamese flavors. (Available in-store only.)

Nam Coffee — Vince Nguyen started Nam Coffee as a love letter to his journey from Vietnam to California, with flavors inspired by both the mountains of his hometown in Pleiku as well as his current home in Los Angeles.

Nguyen Coffee Supply — America's first specialty Vietnamese coffee company, Nguyen Coffee Supply was founded in 2018 by Sahra Nguyen, the daughter of Vietnamese refugees. They're proud to partner with a fourth-generation farmer, Mr. Ton, who owns and operates his family farm in Vietnam’s famed Central Highlands.

One Stripe Chai — Unable to find authentic, high-quality chai in American coffee shops, Farah Jesani created her own with her various blends.

Senbird Tea — Sho Tasaki and Celia Yu started Senbird Tea as a way to share the exceptional quality and diversity of teas they found in Japan.

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